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SHSheldon Hatch is a designer that has created unique jersey designs since
2005. He works as a freelance designer and was the designer and art director behind all the amazing designs for Subzero Jerseys and Woodoo Customs. He has created thousands of unique jersey designs over the years.

Bay of Quinte WalleyeSheldon is an avid Walleye angler and guide that has fished the Professional Walleye Trail (PWT), AIM and represented Canada at the PWT Elite Pro Can-Am Walleye Tournament. When he first started fishing tournaments he used his design skills to create his own custom jerseys. At that time jerseys where embroidered, soon the process changed to dye-sublimation and  the full jersey became Sheldon’s creative canvas.

Sheldon specializes in developing a unique design to give you that custom look, no stock or clip art backgrounds that look like all the other jerseys….

100% Designed and Made in Canada!

Here is a list of important dates for key events. Use this list as a reminder to order early to have your jersey in time.

Note: DEADLINE* is final date for your Jersey Design and Approval. So order before the recommended deadline date.

Spring Fishing and Boat Show – February 14 to 17, 2020
Friday, January 3, 2020

Montreal Outdoor Hunting and Fishing Show – February 20 to 23, 2020
Friday, January 10, 2020

Toronto Sportsman Show – March 18 to 22, 2020
Friday, February 31, 2020

New Brunswick Sportsman and Fly Fishing Show – March 27 to 29, 2020
Friday, February 14, 2020

Walleye Opener (earliest) – 1st Saturday in May – May 2, 2020
Friday, March 20, 2020

Bass Opener (earliest) – 3rd Saturday in June – June 20, 2020
Friday, May 8, 2020

What is Custom Design and what do I need to do?
Your custom design is included in the cost of your jersey and there is no extra or hidden art fees for design work. I’ll provide you with a proof for approval and you can get up to 3 revisions. This means that details are important to ensure the design is completed in a timely manner.

To get started with your unique design, use the Design Details box in the online store when placing your order. There you can add all the important information needed for me to start developing ideas for your custom jersey. The more detail you provide the better. Include information about the colours you want, styles that appeal to you and any ideas you have. All these details up front help to speed up the design process. For inspiration check out the Sheldon Hatch Designs Jersey Gallery

Once you place and pay/checkout your custom jersey order, you can fill out the Jersey Logo Form so you can place logos and names in the right locations. Keep in mind that any logos used on your jersey must be with permission.

How long for Production & Delivery?
Jerseys usually ship 4 weeks after approval and sign-off of your custom design. We ship anywhere in Canada and the US using various parcel services including UPS and Canada Post. Shipping takes anywhere from 2 to 5 days depending on your location. So, the sooner we get started, the sooner you’ll get your unique design!

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